IdentityIdentity · Fast food brand

ONZ
Sandwiches & More

A bilingual fast-food brand built to be loud on a busy street: a swoosh wordmark, a burnt-orange system across every box and cup, arched wall graphics for the store, and AI-directed product photography for the menu and social.

Client
ONZ restaurant
Market
Saudi Arabia
My role
Identity, packaging, store graphics, menu, AI photography
ONZ
01

The logo

Arabic and Latin set in one lock-up, with a swoosh that reads as speed.

The logo 1
The logo 2
02

Packaging

Bags, boxes, wraps, cups and fries holders in one consistent system.

Packaging 1
Packaging 2
Packaging 3
Packaging 4
Packaging 5
Packaging 6
Packaging 7
Packaging 8
Packaging 9
Packaging 10
Packaging 11
Packaging 12
03

Store walls

Arched product walls for the dining area.

Store walls 1
Store walls 2
Store walls 3
Store walls 4
04

Placemat

Placemat 1
05

The menu

A high-energy menu board built for quick ordering.

The menu 1
The menu 2
06

AI product photography

Product shots directed with AI tools on the brand orange, used across the menu and social media.

AI product photography 1
AI product photography 2
AI product photography 3
AI product photography 4
AI product photography 5
AI product photography 6
Next project
Moharram Bek
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