01
The challenge
Construction work is impressive on site and easy to miss online. Developers and retailers choose contractors on reputation, so the work has to be seen by the right people.
02
The strategy
Show the work, speak to decision-makers, and make every document look like one company.
LinkedIn for B2B
Planned and launched the company's LinkedIn ad campaigns to reach B2B decision-makers.
One corporate look
All print creatives and official documents, including the corporate company profile.
A 30-day calendar
Always-on content across LinkedIn, Instagram and TikTok.
03
The execution
Content built from real projects, not stock imagery.
Project launches
Tania Water Factory and Al Tamimi Markets (Orouba District), Dammam.
Saudi Founding Day 2026
A national-day campaign for the company.
Project documentation
Drone photography and time-lapse films across commercial, industrial, high-rise, drive-thru and petrol-station work.
Brand journey film
"Building the Future", a brand video for RAC.
04
The results
[Add LinkedIn campaign results: reach, leads or inquiries, and follower growth.]
05
What I'd do next
Turn the project films into a case library sales can send to prospects, one page per project type.